House of Red is about refining great products that are made as locally and organically as possible using exquisite materials with a sustainable approach. It is committed to maintaining these sustainable and ethical standards as well as high quality craftsmanship in their products so that the experience of wearing House of Red’s garments is a great one all around.
Born in Guadalajara, Mexico, Cristina Rojo (the creative mind behind House of Red) majored in Menswear, acquiring a great knowledge of tailoring techniques and great eye for detail. After graduating in 2013 from IED Madrid she trained with different local womenswear fashion designers in Madrid, where she gathered experience for women’s fashion and then moved to Mexico City to work for one of Mexico’s largest retail companies Almacenes García as a menswear designer. Her training and experience gave her the basis to launch her brand House of Red by Cristina Rojo in 2016.
Cristina’s experience in menswear and womenswear enables her to merge the best of both worlds, using sartorial techniques and masculine cuts. Her inspiration comes from growing up in different environments - from Mexico to Germany, England to Spain, and from everyday life.